I began my career as a makeup artist where I have collaborated with luxury and mass-market brands such as Maisons Helena Rubinstein, L’Oréal Paris, and Sisley Paris.

​Eric Maekawa 

My journey as an educator and artist began at the American brand of L'Oréal Group, Matrix, where I spent more than a decade working.

 

I have achieved the position of member of the Global Design Team, in which only a select group of artists represents the brand globally.

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My experience includes working on beauty education, hair shows, magazine covers, fashion and beauty editorials, advertising campaigns, and trend development, in more than 15 countries.

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I placed first in the Catwalk category of the 2010 Conexão Beauty Art, the makeup contest promoted by AVON. I made it to the finals in the editorial and advertising categories of this edition.

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In 2013, my own business, the Galeria, was established with a boutique concept that appeals to art and fashion enthusiasts.

 

For five years, I focused solely on this project.

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In 2020, I accepted the invitation from the Brazilian hair cosmetics brand, Prime Pro Extreme, to take on the position of Global Artistic Coordinator, specifically working on the EMEA and LATAM markets.

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At 2024, I began a challenging role by becoming the Global Education Manager for Revlon Professional, a job position where I could explore all the experiences I have acquired throughout my professional career.

I am excited about embarking on a new journey in 2025, which will include an important project with Montibello, a renowned Spanish company.

Montibello's dedication to professional channels and innovative bets on a new language of face-to-face education, digital platforms, and content production stand out as it expands globally.

The business vision is a great source of motivation for me because it perfectly aligns with my values and skills.